One day when I’m retired, I may write a book called, The Truth Behind Marketing. In it will be all the secrets revealed for companies that pour so much budget into differentiating products that (under the hood at least) are virtually indistinguishable.
With July 4th in the rear-view mirror, we’re now in peak summer season, which means baseball season. (I happen to love baseball and equate it with long summer nights, hot dogs, sprinklers, and days off from school.)
January 23, 2026
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