I’m sitting here writing this as my chartered spacecraft hurtles towards Mars, gazing out the window to see that beautiful blue marble (Earth) recede into the blackness of space. I’m joining an advanced team of RMail and RSign product experts and customer success heroes, as we prepare for our big annual conference, Optimize!2021. (Note to shareholders: we all got to Mars flying coach.) I’m only a couple hours away from landing on the Red Planet where we’re setting up our state-of-the-art conference center facility for next Thursday’s June 17th conference. Optimize2021! will begin midnight Mars time, and we’ve imported lots of Guatemalan coffee to keep us all awake for the duration.
A common theme in marketing over the past year plus has been the concept that complex technologies and previously anonymous-seeming processes need to be ‘humanized’. This is likely rooted in the pandemic and a need to give people more of a personalized touch when many are living through a lock-down. Unless you managed to not watch any ads on TV recently, you’ll hear this in the ubiquitous (and now meaningless) messaging which starts with, “In these unprecedented times…”
There’s a lot going on at RPost these days. We’ve announced the first in a series of SMART enhancements to RMail and RSign as the start of its SMART-as-a-Service 2021 product updates. These enhancements automate important features while also considering the importance of the human factor within e-security and e-signatures.
What do Napoleon, Robert Oppenheimer, and Abraham Lincoln have in common (aside from being famous)? Allegedly, they were all horrible multitaskers. In fact, multitasking, or the ability to deal with more than one discrete task at once, is not necessarily something we humans were ever naturals at.
2020 has been a year nobody will forget any time soon, and it presented every one of us with unprecedented challenges in our personal and professional lives. At RPost, we sought to adapt to these new realities by offering solutions designed specifically to help you, the user or potential user of our RMail® email security and RSign® electronic signature products.
On a recent all-company call, one of our American colleagues (who is not very soccer-futbol-football-knowledgeable) was shocked to learn of the passing of Maradona, exclaiming “But she was just working on a new album!” Maybe the sound quality wasn’t ideal, but such miscommunications are occurring with more frequency now in this era of working from home and having to use video conferencing. (Soccer fans on the call gave a chuckle😊)
In the early 2000’s, RPost coined the term “Legal Proof®” to describe what one received when they sent a Registered Email™ message. There is no such thing as “Illegal Proof”, so what could “Legal Proof®” really represent?
Most clichés originated from terms that were once clever, useful and connoted some broader meaning from hearing the phrase. These welcome, useful terms catch on and last over time but eventually get overused and then get relegated to cliché status. “The Hair of the Dog,” as an example, lives in infamy today to mean, ‘indulge again in what you overindulged, and you may feel better’. This term originated from a 16th century medical “remedy” where if you were bitten by a rabid dog, you would put the burnt hair of that dog on the wound, and the hair would supposedly act as an antidote.
Has this happened to you recently: You get an email from yourself asking you to click a link to see an agenda you didn’t write or for an invoice you never sent? The newest are people sending you pictures of checks that they supposedly put in the mail to you (hoping you click on the image which then makes nefarious things happen). Earlier this week I saw an email from myself with an exact duplicate of my own RPost signature asking me to click a link to register for a long-past webinar and download a strange document that was titled, “PO#09162020.doc”.